Search Engine Optimization is, in general, the process of setting up your content and website structure in such a way so as to maximize organic traffic. Topics included in this category may include keyword research, content writing strategies, new SEO news and developments, as well as the results of various tests (whether successful or not!)

Caffeine is definitely live
After a whole lot of anticipation, Google’s Caffeine update is finally live and serving up a fresher and more comprehensive index for every search.