Four Years Later – Nofollow has not Stopped Spam
Nofollow doesn’t work – spam is as bad as its ever been and Google’s search results are just becoming predictable.
Articles by John
Blogging is Serious Business (Seriously)
Blogging is often the target of jokes, derision, and scorn – but in some academic circles, blog posts can rise to the level of literary works.
Magpie Pushes Twitter Annoyance to New Limits
A new service – Magpie – attempts to monetize Twitter with an outside service and the general consensus is its a step too far in the direction of annoyance. Then again, advertising on Twitter may be inevitable as the company searches for a monetization strategy…
Seek Opportunity but don’t Trivialize the Crash
There may be glimmers of hope here and there, but the overall outlook is still pretty bleak. I may have understated this with the last article so I’ll take a slightly more detailed look at the financial situation and where the macro economy is headed from here.
Despite Downturn, Fastweb Increases Affiliate Revenue
Recession? Some affiliate advertisers like Fastweb are increasing payouts and helping website publishers earn even more money than before.
PR Update – New Pages Only
Was that a pagerank update? Sort of, but it seems like only new URLs are currently being exported. Here’s a few hypotheses concerning PR – both the instantaneous value and the one that shows up in your toolbar or at the data-centers than can be queried publicly.
Unexpected SEO Results? Check On Page
Here is one of the biggest “duh” moments I’ve faced recently in SEO – and if you’re wondering why your off-page activities have no impact on a page’s ranking (or even if it seems to drop regardless of off-page efforts) you may just need to revisit the on-page source and do some cleanup.
Why Every Business Needs a Blog
“Every business needs a blog” You’ve probably heard it so much it seems cliche – well, it may be repeated often but that’s only because it is true.
Link Bait – An Advertising Primer
A lot of people talk about internet buzzwords like link bait, social marketing, and 2.0 – but what does this actually mean? The jargon may sound professional, but the concepts of modern internet marketing show that not much is new under the sun in the world of advertising.
Google and Yahoo Cancel Advertising Deal Amid Government Fears
While a lot of advertisers and publishers had been excited about a planned joint venture between Google and Yahoo, the expansion of the advertising network is indefinitely suspended as talks break down amid fears of government intervention
Politician Runs Out of Excuses – Blames Bloggers for Low Popularity
Blogging is a great way for people with political opinions to reach their target audience and engage a discussion – so why are unpopular politicians blaming the technology instead of embracing it?
Brainstorming to Beat Writer’s Block
Feel like you’ve run out of things to blog about? Writer’s block can be a big problem for bloggers as it threatens to disrupt the flow of new posts, new links, and new traffic. Also, the subscribers of your RSS feed may get bored at seeing no new updates and free up some space in their readers.
Use these brainstorming tips to beat writer’s block and get back to the content creation this internet business requires.
Why do these Internet Marketers Need a Job?
Why do these SEOs and self-proclaimed marketing gurus need a job from your company? Here are some important questions human resource managers and corporate strategists should be asking before hiring someone for online advertising purposes – and some important things for the SEOs and marketing specialists to ask about themselves in order to justify their want of a job.