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Bing and Yahoo gained market share before the Google Update

May 12, 2010 John 3

Yahoo and Bing are stepping up their presence in search volume, and Google’s update might not be the best way to win back those lost surfers. Then again, with the hottest new smart phone and rumors of a Google tablet on the way, maybe they just don’t need search like they used to.

Trust the data

Interest based ads might backfire

May 5, 2010 John 2

Google has recently enabled interest based ads designed to compile surfer history into more focused marketing – but does it actually improve click through rates and earnings per click or is it as bad for business as critics claim it is for privacy?