Month: February 2015

A quick experiment has confirmed what was already suspected – that the publication date on a piece of content can have a large influence on how that content ranks in the search engines. With no other changes, a one-year difference in publishing date seems to correlate with about two and a half pages worth of search ranks.

The fundamental foundation of good SEO hasn’t changed: before your site can even be considered you need a web server that provides safe and swift content delivery. You also need up to date content! Only after these factors are in place can one start to look at crossing the gap to the top few search spots.